ZENTRIX / Jasin Horeca
Built for the kitchens behind exceptional hospitality.
A specialized digital commerce experience connecting professional stainless-steel equipment, premium tableware and business procurement.
Hospitality Equipment / B2B Commerce
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The Client
Jasin Horeca serves the professional hospitality industry through stainless-steel equipment manufacturing and premium tableware supply. Its audience includes restaurants, hotels, commercial kitchens and hospitality operators with highly specific requirements.
The Challenge
The platform needed to accommodate two different purchasing journeys: browsing ready-made products and requesting customized manufacturing solutions.
The Approach
The experience is structured around the needs of professional buyers. Product discovery is separated from project-based enquiries while the commercial experience stays cohesive, and the presentation prioritizes technical specifications, categories, materials and purchasing intent.
The Experience

Scope & Focus
- Specialized HORECA platform
- Professional equipment catalogue
- Premium tableware collections
- Product categories and filtering
- Technical product specifications
- Product enquiry and customized quotation pathways visible on the site
- Responsive layouts
The Outcome
A digital product experience built around the realities of hospitality procurement, connecting product exploration with direct commercial enquiries.